Jago raised $6M in Series A funding from Intudo Ventures for Mobile Café Expansion Across Jakarta.
Jago, an innovative mobile café company based in Indonesia, has secured a significant investment of US$6 million in its Series A financing round, led by Intudo Ventures and BEENEXT Accelerate. This funding will fuel Jago’s ambitious expansion plans, aimed at increasing service coverage and deploying more carts throughout Jakarta. The company’s vision to cover 50% of the city by the end of 2024 underscores its commitment to accessibility and quality in coffee consumption.
Yoshua Tanu, Jago’s co-founder and CEO, expressed excitement about the investment, emphasizing its role in advancing the company’s mission to deliver exceptional coffee experiences to more communities. Since its inception in June 2020, Jago has been redefining the coffee market by leveraging technology and understanding local consumer behaviors.
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With a focus on affordability and quality, Jago serves a large market segment of low-to-middle income consumers, filling a gap left by higher-priced coffee chains. Their fleet of fully-electric mobile cafés, operated by professionally-trained baristas known as Jagoans, ensures quick and convenient service to customers.
Jago’s comprehensive tech infrastructure, including geospatial machine learning models and the Jagoan App, optimizes operations, empowers baristas, and enhances customer engagement. The company’s ability to adapt to local preferences and its innovative approach to mobile café services have garnered praise from investors like Intudo Ventures and BEENEXT Accelerate.
As Jago continues to expand its footprint and innovate in the coffee industry, this investment marks a significant milestone in its journey towards becoming a leader in hyperlocal coffee experiences in Indonesia and beyond.
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